Pokemon Go, which uses AR technology to allow Pokémon to run around in the real world, has really made gamers around the world crazy about it. But when sweeping the grave, your deceased relative crawls out of the phone and says hello to you. How does it feel?
A "Conscience Stone" company in Japan that sells tombstones has launched an APP "Spot Message" that allows people to scan graves in AR, also known as "Grave Sweeping Go".
Those who come to pay homage come to the cemetery or the place where the deceased once stayed. Through this application, they can automatically obtain the photos or videos of the deceased on their mobile phones. Because of the use of augmented reality (AR) technology, the effect of the sound and appearance is quite real.
This application was launched at the end of August. It sounds very magical. How effective is it? Recently, TV Tokyo's WBS program also specifically tested this application.
First, you need to download a Spot message app and use it to record the location of the cemetery.
Ah, it’s coming to light. Ah no, it appeared!
I will also say hello to everyone: Welcome to my cemetery, please do not spit.
The videos were all recorded in front of the green screen before the deceased was alive. The content can even be pre-recorded for several years in advance and played at a designated time.
It was previously reported that a young mother had recorded various blessing videos for her young children before her death, which was touching. To some extent, this technology makes this idea of the deceased easier to realize.
However, just like the "online worship", "tombstone QR code" and "ashes made into diamond rings" that appeared in the past few years and were criticized, it seems that every new technology is linked to something as heavy and traditional as funeral, which makes people feel weird. Similarly, AR grave sweeping has also caused a lot of controversy. Some Japanese netizens said: "Just imagining the situation of shooting this AR image is enough to make people sweat..." Like the beginning of the movie, "When you see this clip, I am already dead" and the like, it really makes people laugh! ” “The service of pre-recording the video and then letting the deceased stand in front of the tomb to speak is simply crazy.“I don’t want to meet my grandma in this way at all.”
However, some netizens said that for some people who miss the deceased strongly, any message from the deceased is a kind of comfort to them.
In the future, there may really be a market for VR grave sweeping. However, it will take a long time to get more people to accept it. On the other hand, it is also worth studying what marketing method to choose so that more people will not be disgusted.
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